Copywriting Samples

The following samples include press releases, TV show copy and AD agency copy. I am versatile and able to draft compelling and accurate copy for different industries, whether in mass media, beauty/cosmetics, healthcare, technology, and more.

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Focusing on Rights

Monica Luhar, Freelance Journalist, UC Irvine Press Release, Office of the Dean

University of California, Irvine Melden Chair of Moral Philosophy Margaret Gilbert is accustomed to forging new paths. She is one of two women in the UCI School of Humanities to be inducted into the prestigious American Academy of Arts and Sciences and, as a philosopher, occupies a field where women are significantly underrepresented.

“There are many more men in the profession than women. The imbalance is quite striking,” says Gilbert, who recalls one particular experience in her career that speaks to some of the challenges of working as a female-identifying philosopher.

Breathing New Life Into Taxidermy

Monica Luhar, Site and Social Media Editor for KCET's "SoCal Connected

Taxidermy is very much alive at the Natural History Museum of Los Angeles County, where specimens from across the animal kingdom -- owls, eagles, rabbits, cats (elephants, polar bears, bison) -- are put on display in vivid dioramas. It's safe to say that this job is not for the faint-hearted. But while museums around the country have trimmed their taxidermy staffs, the NHM's Tim Bovard -- along with volunteers -- continue to preserve and mount new specimens.

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Sample Ad agency Copy

Monica Luhar, Freelance Copywriter, Absolute Web Services Ad Agency

As a full-service creative advertising agency based in Miami, we pride ourselves with the ability to listen to our client’s individual and unique company needs. We work diligently with companies to deliver exceptional results driven and backed by algorithms and unique digital marketing strategies and creative services that keep up with new digital trends. Since 1999, Absolute Web Services has specialized in custom web development, creative design, branding, marketing, and e-commerce solutions.